5 min read

Cellcast Ultimate Guide to Stand-out This Festive Season.

It’s the same thing every year – you get pumped up for Christmas and then realize “Oh no! The holidays are coming at you like a sleigh full of presents…” If you’re the kind of marketer who’s always cutting it close, lucky you, an SMS or MMS campaign can be your holiday hero. The Cellcast elves will give you the best SMS tips and strategies.

By
Yanire Herrera
Published on
April 14, 2025

Last-minute sales for eCommerce

Do you know that 62% of Christmas shoppers leave it to the last minute? Now is the right time to tackle those festive sales and get your brand on top of their minds with these ultimate templates.

The end of the year is the perfect occasion to treat yourself, isn’t it? Use SMS to give your customers a little extra encouragement…

show an example: we’ve noticed you’ve had those Sony headphones in your cart for a while now. You totally deserve them, use this $20 voucher to spoil yourself this Christmas…

Send them an impressive Merry Christmas e-card

Instead of going the same-old, sales route this Christmas, make your customers feel truly appreciated with a merry e-card! Show them that you know how to spread holiday cheer better than Santa himself.

Remind your customers of the shipping time

Delays are part of the holiday season. You should keep your customers in the loop, so they feel comfortable making a purchase.

Make sure you keep tabs on the shipping timelines with your carrier and send a little reminder with just enough time for some serious FOMO to kick in – let that Fear of Missing Out do its magic!!

Fact: 60% of people make purchases because of FOMO, mostly within 24 hours.

Boost loyalty with exclusive VIP offers

Christmas is the perfect time to add a bit of holiday cheer to your customer relationships. Offer exclusive perks like holiday sales alerts or limited-time offers for all those who join your subscriber list and loyalty program – it’s just Santa’s way of saying “thank you!”

Contributors
Yanire Herrera
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Contributors
Yanire Herrera
Customer Service Agent
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What is SMS

SMS, also known as Short Message Service, is a form of digital messaging that is considered the primary and original method of mobile text messaging. In Australia, SMS is the standard way of sending text messages between mobile handsets or from a bulk platform via the cellular network.

What is MMS

The Multimedia Messaging Service (MMS) marked a significant advancement in SMS technology. MMS is a service that enables users to send multimedia files such as images, audio, and videos to smartphones via a cellular network.

Send your SMS & MMS campaign at the perfect time

Have you been sitting on the fence when it comes to sending out an SMS or MMS campaign? You’re not alone! Business owners often struggle to determine when is the best time and frequency for digital outreach.
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